Ritz
This was a website redesign for Ritz. The new “back-of-the-box” concept was the design inspiration for the site. It was important to inject playfulness where we could. This was achieved with parallax scrolling crackers, animated cracker illustrations, and fun button hover states.
PROCESS & ROLE
timeline
6MO
UI/UX Designer
SYNTHESIS
The development of the app was handled by the client. We delivered each designed screen and all of the cut assets—including an ico-moon font set, a GUI kit, and a copy deck.